Top 6 Web Designs 2021
New trends in web designs are united by a common theme: instead of fantasizing about high technology, web designers explore new facets of realism. They mix the digital and the everyday like never before, and this reflects that websites have become part of real life. Thus, the trends in web design for 2021, which will be discussed, will literally breathe new life into the world of information technology.
1.Parallax scrolling (parallax effect)
From minimal interaction to the background disintegrating into particles – every year we see how the popularity of web animation (you can also read our article on web development) is growing. In 2021, it became more complex: the page blocks are divided into foreground and background, creating the same parallax effect.
Parallax is an optical illusion that occurs when it seems that objects near the viewer are moving faster than objects farther away. We observe this in everyday life, for example, when we drive a car and see a landscape outside the window. The effect on web pages is equally perceived as real and surreal. The depth that is created through the use of foreground and background also gives an additional advantage of immersion, turning the computer screen into something similar to a theater stage. When users navigate a web page, they are magically carried away by this interaction.
Last year, neomorphism gained incredible popularity, and this year it introduces us to the paradoxical era of minimalistic realism. This style is the successor of skewomorphism, an approach in which familiar to the user, but outdated elements from real life are visualized. The heyday of skewomorphism in application icons occurred in the early 2010s. This trend was significantly pushed by the flat design, which simplified icons and colors, made them less realistic, but more uniform and recognizable.
Neomorphism is a fusion of both trends, in this case, the volume of the object is modeled by selectively falling shadows, while using semi-flat colors. Most often, the effect resembles digital embossing or debossing. This approach allows designers to restore tactile sensations that were lost in the era of flat design, and this, in turn, strengthens the user’s connection with the object.
3.Abstract graphic compositions
Abstractions, especially those consisting of the simplest geometric shapes, such as squares and circles, may seem too minimalistic and limited. However, in 2021, web designers are combining them into complex, extensive compositions exploring freedom.
In most cases, abstract art replaces stock photos and illustrations. Although such compositions may include images of people, it turns out that the user can evoke emotions without them. Explosive abstractions in the style of Jackson Pollock are energetic and, thanks to numerous bright colors, are contagiously warm. As a result, web pages seem expressive and lively even without faces.
4.Calm color scheme (colors that are comfortable for the eyes of users)
Given that the labor market has come under the influence of digitalization these days, most people spend a significant part of their time at computers. Because of this, users often feel eye strain. Web designers (you can also read our article on the best web designers of 2021) take this into account and create color schemes that simplify perception.
They found the golden mean in soft color palettes: natural greens, pastel blue shades, warm cinnamon or light pink tones. This not only makes the color scheme of the sites less harsh, but also causes pacification and relaxes the user.
Due to the coronavirus pandemic and home self-isolation, the Internet has essentially become a haven. Online conferences are held not only to socialize or have fun, many conservative brands have turned to websites to keep the business afloat. And web designers coped with this task by creating a meaningful and effective design.
Brands are now focused on creating a design around their moral values and virtues, for example, around the efforts they are making to maintain sustainability, that is, measures to restore balance on the planet, or to involve society in these problems. This means that brands are ready to use photos that reflect real, different consumers. It also means the growth of digital spaces where people will talk about social issues through interactive means such as visualization and simulation. And this, in turn, will lead to an increase in the number of resources where any user can create a website design.
When users scroll through a page, they don’t just navigate through it, they interact. The physical actions they perform in real life – clicking their fingers on the mouse, cause a reaction on the screen. Interaction is a form of participation, and when users are involved in what is happening, they are more likely to be interested.
Scrolling is one of the most subtle forms of interaction, so the web designers of 2021 are betting on the visual feedback that users receive when scrolling. This can be a change in the full color scheme, as well as complex animated transitions, as well as other major changes on the page. Web designers can make each scroll feel like a new page, and sometimes even a new website (if you want to be able to do the same, you can read our article about 10 steps in website development).
After all, the main trends of 2021 look not so much like a design from a sci-fi movie, but as a real one that we can encounter in everyday life. This shows how increasingly simple websites are becoming a part of our lives, and the designers of 2021 are bringing them to life.